1. What does WilyOp do?

WilyOp specializes in Amazon Catalog Management and SEO Optimization to help sellers fix listings, improve search rankings, and increase conversions. We handle catalog clean-up and optimization, variations, A+ content, brand stores, create alt images with text, and new product launches — so you can focus on growing your business.

2. Who is WilyOp for?

We work with Amazon sellers of all sizes—from brands struggling with a messy catalog to those looking for SEO-driven listing optimization. Whether you're a first-time seller or an established business needing catalog clean-up, WilyOp makes selling on Amazon easier and more profitable.

3. How can WilyOp help my products rank higher on Amazon?

We use keyword research, listing structure optimization, and backend SEO techniques to improve your search visibility. Our approach helps your products rank higher in Amazon search results, increasing your chances of getting seen and improving conversion.

4. Do you handle suppressed or inactive listings?

Yes! We assist in suppression removals and fixing inactive or flagged listings due to compliance issues, missing information, or incorrect variations. We troubleshoot errors, submit cases to Amazon, and help get your products back online quickly.

5. What’s the difference between WilyOp and an Amazon marketing agency?

Unlike large agencies that focus on ads, WilyOp optimizes your catalog first—because a well-structured listing converts better before ad spend is even needed. We act as an extension of your team, fixing your listings, SEO, variations, and creative.

6. Do you offer A+ Content and Brand Store optimization?

Absolutely! We create engaging A+ Content and optimize your Amazon Brand Store to showcase your products, tell your brand story, and boost conversions with enhanced visuals and messaging.

7. How long does it take to fix a catalog?

It depends on the complexity of your catalog. A small batch of listings may take a few days, while a large catalog clean-up with suppression removals and SEO restructuring could take a few months, or ongoing as your ongoing strategic partner. We tailor our support based on your needs.

8. Can WilyOp help launch new products?

Yes! We optimize your product titles, bullet points, descriptions, alt images with text and backend keywords before launch to give your new listings the best chance at ranking and converting from day one.

9. How do I get started with WilyOp?

Simply schedule a consultation through our website. We’ll assess your catalog, identify opportunities, and recommend the best optimization plan to maximize your sales potential on Amazon.

10. What makes WilyOp different from hiring an in-house Amazon expert?

Hiring an in-house expert can be costly and time-consuming. WilyOp gives you specialized Amazon expertise with an open line of communication and without the delays of redundant automated email responses - we handle your catalog fixes, SEO, and listing management efficiently and affordably.

11. What does “WilyOp” mean?

Wily:  adjective/ skilled at gaining an advantage, especially clever. As in Wile E. Coyote.

Optimized: What sellers need to be to succeed on Amazon.